Spiritual defender: How Truth and Lies Spread on Twitter - Businessweek

Thursday, November 8, 2012

How Truth and Lies Spread on Twitter - Businessweek

How Truth and Lies Spread on Twitter - Businessweek

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RAYLOKENovember 8, 2012 at 6:18 PM
TWO LIES ONE TRUTH ... No matter what, no decentralized network like Twitter or Facebook will be totally free from misinformation, says Jeff Jarvis, associate professor at City University of New York’s Graduate School of Journalism and author of Public Parts: How Sharing in the Digital Age Improves the Way We Work and Live. But, he adds, “The lie can spread fast, but the truth can spread faster, too.” He provides his own experience with Hurricane Sandy as an example. “As I scroll down in reverse order on Twitter, I see correction after correction. I see 10 times as many corrections as erroneous reports. And the time between them is amazingly small.”

In terms of daily news consumption, a fraction of the U.S. uses Twitter, but everyone talks to their siblings, their parents, their co-workers, their friends. Text messaging, e-mail, and “dark social” networks spread misinformation just as quickly, and to more people. This is a potential problem with Twitter as a medium for truth and lies: What happens on Twitter doesn’t stay on Twitter. If we’re to continue the favored epidemiology metaphor of the Internet-employed, information that goes viral can become airborne: It leaves the Twitter network, where the journalists and reporters and “influentials” who can quickly propagate corrections can’t reach.
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